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BEAUTY

Local beauty brand owner’s unique take on skincare

CORPUS CHRISTI, Texas — Alexandria Baskin says focusing on her skincare journey came at a late stage in life. It actually started with her hair. In 2013, she says her hair became damaged after a series of relaxers, which then caused her hair to fall out. Shortly after, her skin started to break out.

“Alot of the over the counter products were not working,” said Alexandria, “so I started off in DIY. I started researching different products and finding out what was great for my skin. In doing that, I started to combine different natural oils and other formulas; and that’s how it started.”

Alexandria, began offering her newly developed skin care products to her family, who quickly became her supporters. She says they advocated for her to take her skin care ideas to the next level and actually create a business behind them. A few years later, Alexandria, came up with the idea of ‘Poppin Natural’ and in 2020, it became official.

As 2020 proved to be a hard time for many people, Alexandria, says she did not let that stop her from creating a successful business. She buckled down and started experimenting with different product ideas.

“My friends and family started using more of my products, especially the Rose Water,” said Alexandria,, “They tell me their skin started to become more hydrated and smooth.”

Over time, Alexandria, began developing an assortment of body butters, essential body oils, eye gels, complexion serums, face toners and more. All of the products are vegan, cruelty free and have natural ingredients.

Stephanie Gallegoes is a longtime customer of Poppin’ Natural and says that she truly loves the products. Not only does Stephanie use the products everyday, she says that she even takes them to work.

“I really love the cuticle serum.

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BEAUTY

Beauty veteran launches skincare brand Neon Hippie in US

Dive Brief:

  • Founded by beauty industry veteran Nicole Ostoya, skincare brand Neon Hippie has launched in the U.S., skincare-brand-301750919.html”according to a Tuesday announcement.
  • The company enlisted chemist and entrepreneur Florence Nacino to create its mushroom-based products. The products are made with Chaga, Reishi, Shiitake, Tremella, Trametes Versicolor, Cordyceps and Coprinus mushrooms, the company said.
  • Priced between $25 and $125, the product assortment includes face oil, cleansers and creams, per the announcement. In addition to its own website, the brand is available at select Neiman Marcus locations and on the department store’s website.

Dive Insight:

Neon Hippie’s wholesale partnership with Neiman Marcus at the time of its launch further proves brands’ increasing need to diversify their channel mix.

As the limits of selling primarily online becomes more apparent, brands have sought retailers to sell their products through. Along with Neiman Marcus, Target has added DTC skincare brands into its product assortment. The mass merchant earlier this month added skincare brand Loops to more than 1,500 U.S. Target stores, joining Ulta and Nordstrom in distributing their products. Target also introduced Futurewise, another DTC skincare brand, into its U.S. stores.

Mushrooms and fungi have been showing up in more skincare products over the years. Neon Hippie’s Ostoya touted the many benefits of the ingredient.

“Ask any Mycologist what mushrooms can do for the skin,” Ostoya said in a statement. “Taken singly, these mushrooms are quite effective. Tramella holds 500 times its weight in water, but together in our proprietary 7 Shroom Complex, they perfectly feed, moisturize, repair, reduce inflammation and transform the skin.”

Mushrooms have also become increasingly popular across the broader retail industry, especially when it comes to seeking out more sustainable materials.

A March 2021 survey from the Material Innovation Initiative and

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BEAUTY

Seven skincare tips to elevate your beauty routine

ElanaWagner-13-02-2023-Beauty-Skincare.1

We overindulged in December, stressed our way through Janu-worry and now, it’s time to take a breather in February, regroup and focus on what’s important. 

Since it’s the month of love, why not go on a date with your skin and really spend some quality time together by taking your skincare routine to the next level with some top beauty tips for 2023.

Not only will it leave your skin looking and feeling fresh and fab, it will also give you a major self-love and care boost. Promise.  

You probably know the basics to good skin – drinking loads of water and wearing sunscreen at all times – but there is more to it if you are hoping for that healthy glow. Clere skincare suggests making the following a priority for your skin health:  

  1. Try and get at least seven hours of sleep every night to get the best benefits for your skin. Sleep allows your skin to perform vital processes such as repairing damage from UV exposure and making new collagen which gives you plumper, more elastic skin. Also, try to sleep on your back to avoid squashing your face against a pillow, which could lead to wrinkles.
  2. Hydrate always – especially if you have oily skin, as dehydrated skin will produce more oil to compensate. Moisturise twice a day, especially right after stepping out of the shower as it helps seal in the moisture that your skin has just absorbed. Plus, since hands are often the first indicators of aging, keep a thicker moisturising crème in your bag, car, and at your office. We love Clere’s Vanilla Honey Cream and Berries & Cream body lotions, enriched with tissue oil and pure glycerine to help reduce the appearance of stretch marks and moisturise the skin.
  3. Embrace the skinimalism
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SHOPPING

9 of the best sales you should absolutely shop this weekend if you like saving money

Our team is dedicated to finding and telling you more about the products and deals we love. If you love them too and decide to purchase through the links below, we may receive a commission. Pricing and availability are subject to change.

Whether you’re planning to be outside this weekend or you’re inside hiding from freezing weather and snow, you should make time to check out some of the awesome sales happening across the internet. There are major deals on everyday must-haves like cozy sweats and joggers, comfy sneakers, smartphones, beauty products and more. If you’re ready to save money on great items you’ll actually use on the regular, get into the sales below.

1. Our Place

Our Place doesn’t have sales often, so you should definitely grab the Cast Iron Always Pan while it’s on sale for 25% off. It’s a kitchen must-have that grills, sears, braises, fries, sauteés, roasts, bakes and more.

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2. Samsung

Need/want a new phone? Head over to Samsung, where you can save up to $750 on the new Samsung Galaxy S23 Series when you trade in an older Samsung device.

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3. adidas

There are so many good sneakers and sweats on sale at adidas right now. Prices are up to 50% off, so you really should take advantage of these discounts.

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4. Nordstrom

If you’re a label lover, head over to Nordstrom, where designer clearance is currently going down, and prices are up to 70% off. You’ll find major discounts on Isabel Marant, Stella McCartney, Off-White and more.

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5. Target

The prettiest women’s fashion styles start at just $5 at Target. Stock up on dresses, crop tops, accessories and more.

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6. DICK’S Sporting Goods

Need some warm outerwear for the last

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BEAUTY

This Spray Is the 1st Step in Selena Gomez’s Early Flight Skincare Routine

Us Weekly has affiliate partnerships so we may receive compensation for some links to products and services.

Waking up early is hard. It can be difficult enough waking up to an alarm every day for work, but getting out of bed even earlier than usual for a flight, for example, is truly a test of willpower. The trick is to have an early morning routine already set, making things easier on your mind and helping you feel awake and rejuvenated faster.

Many people will opt for a cup of coffee or a shower first thing, but we don’t want you to forget about skincare! If you are taking a flight, you’re about to face some super dry air, so you’ll want to prep your skin accordingly. How about taking on the task the Selena Gomez way?

This incredibly inexpensive and highly-rated skincare find is actually Gomez’s first step in her beauty routine when prepping for a 6 a.m. flight, as shown on her TikTok. The video began with a quick eye rub and yawn before the Only Murders in the Building actress popped on a headband and grabbed her face mist.

Gomez showed her Mario Badescu facial spray to the camera before misting it all over her face, her eyes closed as she enjoyed the self-care moment. She specifically used the Aloe, Herbs and Rosewater version of the spray, which you can pick out easily due to its pink hue!

This face mist, which is for all skin types, contains key ingredients like rose canina seed extract to rejuvenate, thyme extract to clarify troubled complexions and seaweed extract to soften. The aloe vera is a soothing addition that we always love to see in a gentle, calming product!

amazon-mario-badescu-facial-spray

Amazon

This mist can be used in many ways,

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BEAUTY

Jennifer Garner, 50, Says *This* Is the Best Skincare Advice She’s Ever Gotten

jennifer garner attends the 94th annual academy awards in red gown

Jennifer Garner Reveals Best Skincare AdviceJeff Kravitz – Getty Images

“Hearst Magazines and Yahoo may earn commission or revenue on some items through these links.”

  • Jennifer Garner reveals the best piece of skincare advice she’s ever received.

  • The 50-year-old revealed insights from her mother and dermatologist Doris Day, M.D.

  • “Nothing looks better in your 50s than sunscreen in your 20s,” Garner says.

Jennifer Garner’s skincare routine never fails to impress. Whether stunning during her latest red carpet appearance or annihilating a box jump workout on Instagram, the star glows from the inside out. While she’s long been open about her must-have beauty products, now she’s sharing the best skincare advice she’s ever received—and the insights do not disappoint.

The 50-year-old knows how to take care of her mind and body, and thankfully for us, she’s down to spread the word on how she achieves such glowing results. She’s touted the best eye cream for plump skin, her favorite moisturizer, and so much more. Now, the star tells Prevention two pieces of skincare advice that are total game changers.

“Nothing looks better in your 50s than sunscreen in your 20s,” she says. Doris Day, M.D., offered up the one-liner while she and Garner were doing an event with Neutrogena, and the phrase resonated with her. “It is the truest thing ever spoken. I did use sunscreen early on and I stayed out of the sun when I was young because I was always in the theater.”

But, that’s not her only advice. Garner’s relationship with her mother always warms our hearts, and the Adam Project star says that her mother gave her some advice growing up that she carries with her today. “If you know my mom you’d know she is not a skincare maven by any stretch—but

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FASHION

The Fashion Kingdom, an Egyptian fashion e-commerce startup, raises $2.6M in seed funding

The Fashion Kingdom (TFK), an Egyptian e-commerce marketplace for fashion, beauty and home accessories items, announced today that it has raised $2.6 million in seed funding led by CVentures, a corporate venture capital firm based in Egypt. A15, an early-stage VC in the MENA region that has backed the likes of Esaal, Paymob and Helios Investment Partners subsidiary, TPay, made a follow-on investment, according to TFK.

Fadi Antaki, co-founder and CEO of TFK, founded the company in January 2020 with Marianne Simaika and Karim Abd El Kader. They launched the e-commerce platform six months later. Antaki is also a general partner at A15. Antaki noticed a need for a platform that sold fashion products with fast deliveries, different payment methods, and a recommendation feature in Egypt. This opportunity made the chief executive tap into the knowledge he acquired as a kid born into a family with a long history in the apparel business to launch TFK.

“We established the company pre-COVID. And at the time, we saw a big gap or maybe a lack of focus on a place dedicated to selling fashion products, recommendations for what to wear, quick deliveries, and different payment methods. There wasn’t anyone focused on this, especially in fashion,” said Antaki.

TFK deals with a range of products–shoes, beauty products, personal care, accessories, home fashion, etc.–that cater to different demographics. The platform helps local and international brands grow their sales online through their curated marketplace that provides an omnichannel experience to customers: a place where shoppers can find all their fashion needs and exchange products when needed.

There are over 200 brands on the TFK platform, growing 10-15% month-over-month. It has more than 150,000 customers; every month, about 40% of its sales come from returning customers.

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