Month: <span>April 2023</span>
Month: April 2023

Month: April 2023

BEAUTY

CHALHOUB GROUP ENTERS THE PHARMACY SECTOR WITH FRENCH BRAND …

(MENAFN- Tales & Heads) • Chalhoub Group partners with Patyka signaling expansion into the GCC pharmacy sector

• The partnership aims to modernise the pharmacy and selective channels in order to make organic and sustainable brands accessible to consumers in the GCC

• Patyka’s commitment to excellence, efficiency, and ethics makes them an ideal partner for Chalhoub Group

Chalhoub Group signed a joint venture agreement with French certified-organic skincare brand, PATYKA, marking its entry into the retail pharmacy sector. The joint venture is set to support the Group’s long-term commitment to developing the regional skincare market and modernising the current selective and pharmacy channels by working with science-backed skincare brands.

Insights from Chalhoub Group’s proprietry research indicates that today, skincare is projected to be the the fastest growing category in beauty. In addition, the pharmacy skincare sector in the GCC is worth approximately US$1 billion, indicating the significance of the this market. With the rising demand for clean and sustainable brands, PATYKA will introduce a range of science-backed, organic, and sensorality products to meet the regional consumers needs.

PATYKA’s values are built on three distinct pillars: efficiency, excellence, and ethics, and is one of the first skincare beauty brands worldwide to be certified as organic. It is a leading skincare brand in France throughout pharmacies as well as perfumeries and department stores. The partnership with Chalhoub Group is a testament of PATYKA’s long-term vision of developing its brand and expanding its global footprint over the next decade.

Michael Chalhoub, President of Joint Venutres and of Strategy, Growth, Innovation and Investment at Chalhoub Group stated: “We are thrilled to have been chosen by Patyka as their partner in the Middle East, and to be given an opportunity to contribute to this great brand’s growth in our region. We

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BEAUTY

Prince Harry Used One of Princess Diana’s Timeless Skincare Products In a Very Unexpected Way


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If there’s one book that made quite the splash last year, it was Prince Harry’s memoir Spare. The tell-all provides an intimate lens into the inner workings of the British Royal Family, and left no dust behind in its revelations—including that one part about the Prince’s ‘todger.’ 

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While anyone reading that bit of the book might shift around in their seat from the sheer awkwardness of it all, it did provide one key piece of information that shouldn’t be overlooked. 

“My penis was oscillating between extremely sensitive and borderline traumatized,” he wrote in the memoir. “I’d been trying some home remedies, including one recommended by a friend. She’d urged me to apply Elizabeth Arden cream.” 

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Turns out, the Elizabeth Arden Cream Skin Protectant is the same one Princess Diana used to use on her chapped lips—and Prince Harry quickly recalls this very fact. “My mom used that on her lips,” he remembered. Before applying it, well, down there.

For those interested in trying it out for themselves, there’s good news: the Elizabeth Arden cream is still readily available today and can be found for just $27 at Amazon, where it’s racked up over 6,700 five-star ratings.

Amazon.

Amazon.

Elizabeth Arden Cream Skin Protectant

Elizabeth Arden Cream Skin Protectant $27

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The all-purpose beauty balm has been around for more than 70 years and was the first ever cosmetic product to come from the now-coveted brand. It protects and hydrates areas of concern, such as the nails, lips, eyebrows and face for up to eight hours at a time. Formulated with petrolatum, vitamin E and salicylic acid, it soothes

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BEAUTY

Aveeno rolls out ‘lift and learn’ skincare displays at Tesco | News

Aveeno (1)

Skincare brand Aveeno is touring a ‘lift and learn’ product display at several Tesco Extra stores.

The “skin selector activation unit” reacts when consumers lift an Aveeno product from the shelf. Sensors prompt the display of specific product information and content on video screens above.

The key advantage of the unit, the Johnson & Johnson-owned brand said, was that there was no need for shoppers to download an app, scan a QR code, or navigate through options on a screen.

“In the current environment, selecting the right product from that first purchase has never been more important to consumers, with expectations for immersive in-store experiences on the rise,” said Sarah Millbanks, Aveeno marketing manager, Northern Europe.

“The Aveeno Winter skin selector provides a personalised and memorable experience while supporting consumers with their skincare needs.” 

The unit debuted at Tesco Extra Watford earlier this month, and will appear at Extra stores in Sandhurst, Wembley and Slough until early March.

“It’s been fantastic to work with the Aveeno team on this project as they share our passion for continuously improving the shopper experience, and helping shoppers to identify the right product for their skin type,” said Elouise Wareing, body skincare buyer at Tesco.

“The in-store campaign, built on real insights, engages shoppers at point of purchase with immersive, interactive displays and smart retail shelves,” she added.

Several beauty and skincare brands have been tapping technology to guide consumers to the most suitable product choice.

In December, L’Oréal Group rolled out iPads loaded with AI skincare tech to Sainsbury’s staff so they could offer customers personalised skincare advice and product recommendations. The technology starts with a photo of the customer and measures factors like the severity of wrinkles, pore quality, and fine lines.

According to Mintel data, 44% of UK

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