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Whether you’re just browsing virtually or ready to make this monumental purchase, stick to these trusted retailers when you shop.
Like most major life milestones, purchasing an engagement ring requires careful consideration and—typically—a considerable amount of funds. That’s why you want to make sure that the retailer you choose to buy a diamond (or stone alternative!) from is transparent, reputable, and trust-worthy, whether you’re shopping online or in-person at a brick-and-mortar shop.
If you’ve chosen to shop (or at least browse!) virtually, you’re in luck: Our editors and experts put together a list of vetted online websites for engagement rings. Stick to these companies, and you won’t just find a ring that expresses how you feel and lasts forever—you’ll find a partner that will guide you on your search, so you can make that monumental final decision with confidence.
Beverly Diamonds is a family-owned business that provides several stone options, from natural to lab-grown diamonds, says Kimmie Smith, a celebrity fashion stylist. They also offer Moissanite, a growing category that’s slightly different from lab-grown or natural diamonds—which means there’s something for anyone at almost every price point. “In addition to Beverly’s offerings, the website features plenty of trustworthy information about the brand and its vendors,” Smith says.
David Yurman is a classic jeweler that is well-known for making high-quality pieces, says Suzanne Halaska, a certified wedding planner and the founder and owner of Couture Events. “For someone looking for a bold engagement ring that still has a modern touch or an